Resources

Resources & insights

Perspectives on monetization, UX, and the evolving ad-tech landscape.

Designing layouts for yield and UX

Principles for balancing revenue and experience when placing high-impact units.

Coming soon

Building a test & learn culture

How to create a sustainable experimentation program for monetization decisions.

Coming soon

Policy-aware monetization

Thinking about policy not as a constraint, but as a design parameter.

Coming soon

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